Variable Data Printing (VDP)
Traditional VDP allows you to change text and images to
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reach a specific target even in the same home. DMTV’s VPD allows you to use a promotion code, alpha-numeric code, or any other type of promotional code you desire and tie it to the addressee in the direct mail campaign, thus allowing for 100% accountability to each address mailed.
Personal URL’s
The ability to personalize direct mail is being used by millions in
the direct marketing business today. We can assist with the integration and personalization of direct mail pieces using PURL’s with VIP landing pages, VDP (variable data printing) and images.
Your mailing list can be used to automatically generate personal URL’s for each individual record in your mail file.
Personalized URL’s invite each recipient to their own screening of your product or service. You invite them and they come on their own terms.






